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Prediction using Neural Networks
Prediction Using Neural Networks In the first part of this post, we discussed what neural networks prediction are, what the “artificial” component in them is, and how they are used in data science....
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How To Use Machine Learning In Predictive CLV Models (2 of 2)
In the first post on this topic, we defined customer lifetime value (CLV) and learned about customer lifetime value models. How to use machine learning in predictive CLV models (Customer Lifetime Value...
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How to Find Outliers in Data using Machine Learning
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The Rise of Commercial Artificial Intelligence in BI
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AI Model Developed to Detect Sarcasm in Social Media Text As Part of...
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What is Machine Learning and Machine Learning Techniques: A Complete Guide
What is Machine Learning and Machine Learning Techniques: Complete Guide The process of analyzing data and finding patterns in it to be used for meeting business goals is a generalized way of defining...
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Using Machine Learning to Grow Customer Lifetime Value (1 of 2)
Using Machine Learning To Grow Customer Lifetime Value (1 of 2) In today’s customer-centric market, it’s very important to get to know a customer’s lifetime value (CLV). Customer Lifetime Value helps...
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Machine Learning Solutions for Cold Start Problem in Recommender Systems
Study the past to know the future – Confucius. While building product recommenders, the cold start is one of the biggest challenges that developers face, in addition to others such as data scarcity,...
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The Role of Artificial Intelligence in Customer Experience
The Role of Artificial Intelligence (AI) in Customer Experience The marketing function of a company can greatly benefit from artificial intelligence (AI). In order to match products or services to...
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Named Entity Recognition Definition (NER) Named Entity Recognition is a field of computer science and natural language processing that deals with the identification and classification of named...
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Marketers spend much time understanding how to use visual media to enjoy the benefits provided by visual marketing. They have to set up a suitable ML solution to solve their marketing problems. AI and...
View ArticleGrowth of Customer Segmentation Analytics with GenAI and ML
The best way to turn your audiences into loyal and valued customers is approaching them at the valid time, at the valid place, with the valid and relevant message. Still many marketing-led businesses...
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Why AI Matters in Email Marketing Success: A Comprehensive Insight
Marketing is the major region of business operations where it is said that artificial intelligence is expected to bring crucial change. According to McKinsey, in addition to sales, it is another...
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7 Easy Ways to Use AI in Content Marketing Right Now
Creating relevant and engaging content by keeping marketing goals and the audience’s needs in mind is not an easy job. Moreover, preparing a content strategy and sticking to a regular publishing...
View ArticleTop 10 AI Trends That Will Transform Your Businesses
AI has wrapped up traditional business methodologies and created a road map where success meets analytics. This technology is refurbishing the business with its high-powered, laser-accurate data. The...
View ArticleMachine Learning: The Key to Modern Customer Profiling
A Forbes report states that 80-85% of enterprise businesses are investing in AI solutions at present. AI is a machine’s capability to replicate intelligent human characteristics by taking a set of...
View ArticleHow to Get a 360-Degree View of Customers with AI and Data?
The customer experience landscape has changed drastically. You cannot satisfy your customers with just traditional marketing elements. People don’t simply need personalization; they need it. Your...
View ArticleHow AI is Changing Business Intelligence: Expert Insights
The ever-illustrious pace of the contemporary business scenario embraces immense volumes of data that come from sources and engagements of organizations. Increasingly, such organizations are seeking...
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